Advertise with Wag Scotland

Short answer: put your dog-friendly business in front of people planning a trip to Scotland with their dog. Choose a featured listing, sponsor a town or category, or sponsor the monthly newsletter. Every paid placement is clearly labelled.

Who visits

Wag Scotland is for dog owners planning days out, short breaks and holidays in Scotland. They come to check the practical details: can the dog come inside, are there fees, and are there seasonal beach rules. That makes the site a good fit for:

holiday lets and cottages that welcome dogs
hotels, inns and B&Bs with dog-friendly rooms
pet brands, outdoor kit and dog services
tourism bodies and destination groups promoting a region

We are a new site and we will not quote visitor numbers we cannot show you. Traffic and newsletter figures will be available on request once the site has been live long enough to measure them.

Options and prices

Featured listing

£29 a year

Founding price for the first 50 businesses, then £39 a year. Top of your area page, a Featured badge, photos and offers.

Featured Plus

£79 a year

Everything in Featured, plus a spot in one guide and in the monthly newsletter.

Town or category sponsor

£50 to £150 a month

One sponsor per town or category page, for example dog-friendly stays on Skye. The price depends on the page.

Newsletter sponsor

Price on request

One sponsor slot in the monthly Wag Scotland letter.

Site-wide sponsor

Coming later

Available once traffic is high enough to make it worthwhile. Register your interest now.

Basic listings are always free. Prices exclude any VAT that may apply.

What clearly labelled sponsorship means

Every paid placement carries a visible label, such as "Featured listing (paid placement)" or "Sponsored".
Paying never changes the dog rules, fees or details we publish. We check paid listings in the same way as free ones.
Sponsored links are marked so search engines know they are paid.
We only accept businesses that genuinely welcome dogs, and we can decline anything that does not suit our readers.

Get in touch

Tell us about your business and which option interests you. We will reply with availability and next steps. There is nothing to pay yet.

Email hello@wagscotland.co.uk